13 Nov 2006 2125H

Gizmodo v-blogs the Nintendo Wii setup screen

And it uses their controller like a laser pointer to set language, date, locale options. . . I think this is a case of using technology for technology’s sake though.

But I’m rooting for the Wii, to be honest. Sure there’s not the bloodletting and full on adult action of GRAW or R6 Vegas on XBox 360, but, when you’re on your second XBox 360 going on #3, you get tired of spending your time on support and not enough actually playing with friends.

And, I’ll be forgiven for saying this: somehow, I think Microsoft representatives are lying when they say that their defective rate is below the industry 3%-5%. Because statistically that’s not possible given how many bad XBoxes I’ve had and the ones my friends have received. Examine this quote from the SJ Mercury’s A&E section:

I’m on my 4th console since Dec. ’05

#1 died after 29 days.
#2 was a refurbished unit that couldn’t connect to XBL at all. It got sent back.
#3 was another refurbished unit that died after 61 days.
#4 is a brand new unit. We’ll see how long it lasts.

And NO I am not doing anything wrong. When the screen goes black in the middle of a game and the 3 Red Flashing Lights come on I highly doubt I did something to it from the comfort of my couch!

Boooooo, Microsoft. A clear cut case of even if you get the UI right, the form factor right, the time spent by users troubleshooting manufacturing defects still results in a BAD USER EXPERIENCE.

Also the same thing for fulfillment in online stores. The shopping experience can be great, spot on, no issues, but all that customer equity can be ruined by bad fulfillment and poor customer service experiences when something does get lost. It’s why I don’t shop Buy.com anymore, for instance.

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