Gene Moy (梅忠毅) is a user experience architect from Chicago with 15 years experience working on the web and now, medical devices. Occasionally he thinks every day feels like 1995 all over again. More about Gene »
Thanks to Joel for hooking me up with this. It’s a talk by Malcolm Gladwell that says in essence that there is no one perfect product, only clusters of preferences across a horizontal continuum of products. We call them personas. Selected TED Conference talks are now available on the TED site.
Permanent link to Malcolm Gladwell on Spaghetti Sauce
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